Ghost Admin API and alternatives (2023)

Today, I posted a video about how to use the Ghost Admin API to create content on your blog without ever leaving your code editor. Ghost is a popular blogging platform, and with the admin API, you can automate content creation and management. If you're looking for a way to streamline your Ghost content creation process with Python, check out the linked YouTube video below.

If you're interested in a blogging platform that has a convenient web-based user interface, plus developer API capabilities, keep reading!

In the video we first get a Ghost Admin API key. Then, we set up a Python script and do some library installs and imports. Then we get authenticated with Ghost and use that authentication to post directly to our blog without leaving PyCharm. Once you’ve successfully used the Blog Admin API to create content on your blog using Python, you can explore other API endpoints and automate various tasks like updating or deleting posts, managing tags, and much, much more. Check out the Ghost docs for more information.


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What is the Ghost Admin API all about?

The Ghost Admin API is a powerful tool that allows developers to create custom integrations with the Ghost blogging platform. The API provides a range of endpoints for managing content, users, tags, and more, making it easy to automate common tasks or build custom applications on top of Ghost.

The docs provide detailed documentation for the Ghost Admin API, including information on how to authenticate requests, interact with the API endpoints, and handle errors. It also includes examples of common use cases, such as creating a new post, updating user details, or fetching a list of tags.

Developers can use the Ghost Admin API to integrate Ghost with other platforms or applications, automate content creation or management, or build custom workflows to suit their needs. The API is well-documented and designed to be easy to use, making it a valuable tool for developers looking to extend the functionality of the Ghost platform.

What is a Ghost blog? is a blogging platform that was first released in 2013. It is open-source software that allows users to create and publish blog posts, as well as manage their content and website. The platform is built on modern web technologies, such as Node.js, and focuses on simplicity, speed, and flexibility.

Why do content creators love Ghost? has a minimalistic user interface that emphasizes the content, making it easy for bloggers to focus on writing without being distracted by excessive features. It also includes powerful customization options, such as templates, themes, and plugins, allowing users to create a personalized blog that matches their brand or style.

In addition to its user-friendly interface and customization options, offers a range of features designed to improve the blogging experience. These include built-in SEO tools, responsive design, and fast page load times. is a popular choice among bloggers, especially those who prioritize a clean and simple design, ease of use, and flexibility. It is also frequently used by businesses and organizations to create professional blogs and websites.

Setting up a blog can be done in a few simple steps

  1. Choose a hosting provider: offers its own hosting service, but you can also choose from a variety of hosting providers that support the Ghost platform.
  2. Install Ghost: Once you have chosen a hosting provider, you will need to install Ghost on your server. Or, if you went with for hosting, you can just start right away with their awesome web app.
  3. Set up your domain: If you have your own domain name, you will need to configure your domain to point to your Ghost installation. This usually involves updating your DNS settings to point to the IP address of your server.
  4. Access the Ghost admin panel: Once you have set up your domain, you can access the Ghost admin panel by visiting the URL of your website followed by /ghost. For example, if your website is, you would visit
  5. Configure your blog settings: In the Ghost admin panel, you can configure your blog settings, such as the site title, description, and logo. You can also choose a theme and customize it to match your branding.
  6. Create content: With your blog set up, you can start creating content by adding posts and pages to your site. Ghost offers a simple editor that makes it easy to create and publish content.
  7. Launch your blog: Once you have created some content and customized your site, you can launch your blog and start promoting it to your audience.

Overall, setting up a blog is a straightforward process that can be completed in a few hours, depending on your technical expertise and the complexity of your site.

What are some alternatives to Ghost?

There are several alternatives to for bloggers and content creators. Some of the most popular ones include:


WordPress is a well-known blogging platform that powers over 40% of the websites on the internet. It offers a range of features, including a vast library of themes and plugins, making it a popular choice for bloggers and businesses alike.


Medium is a popular platform for writers and bloggers that provides an easy-to-use interface and a built-in audience. It offers a range of tools for formatting and publishing content, making it easy to create and share high-quality articles.


Squarespace is a website builder that offers a range of templates and tools for creating professional-looking websites, including blogs. It is an all-in-one solution that provides everything from hosting to design tools to e-commerce functionality.


Wix is another website builder that offers a range of templates and drag-and-drop tools for creating websites and blogs. It is designed to be easy to use, making it a popular choice for beginners and those without technical expertise.


Tumblr is a social media platform that allows users to create blogs and share content with a community of users. It offers a range of customization options and a built-in audience, making it a popular choice for microblogging and sharing creative content.

Overall, each of these alternatives offers unique features and benefits, and the choice of the platform depends on the individual needs and preferences of the user.

Which blogging platforms have an API?

Many popular blogging platforms have an API (Application Programming Interface) that allows developers to create custom integrations and automate tasks. Here are a few examples:


WordPress has a robust REST API that allows developers to interact with WordPress sites using JSON data. This API is well-documented and allows developers to create custom applications or integrate with other platforms.

Ghost, as discussed above has an Admin API that allows developers to manage content, users, and tags on a Ghost blog. This API is designed to be easy to use and offers a range of endpoints for common tasks.


Medium has a public API that allows developers to create and publish content on the Medium platform. This API is designed to be simple and easy to use, making it a popular choice for developers looking to automate content creation.


Squarespace has a Developer Platform that includes a RESTful API for interacting with Squarespace sites. This API allows developers to manage content, users, and orders on a Squarespace site.


Tumblr has a public API that allows developers to interact with Tumblr blogs and create custom applications. This API offers a range of endpoints for managing content, users, and tags on a Tumblr blog.

Overall, if you are looking to create custom integrations or automate tasks on your blog, it is important to choose a platform with a robust API that offers the endpoints and functionality you need.


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